Publication: The New York Times 

UCLA Expert: Daniel Blumstein: Professor, UCLA Department of Ecology and Evolutionary Biology; Affiliate, UCLA Institute of the Environment and Sustainability 

Synopsis: The New York Times features multiple public figures and experts, including Bill Nye and Blumstein, in a discussion of how society can successfully discuss climate change. Effective and meaningful communication is key to pushing for climate action. 

UCLA News: Blumstein discusses the importance of tone and illustrates his point with a fossil fuel example. “While there may be a transition that requires some carbon-intensive energy sources. The word ‘out’ connotes a future where coal has no substantial role, where the word ‘down’ implies we just want to reduce it a bit.” 

Read more at The New York Times.